Packages & Pricing

Your business is unique. We can craft a unique digital marketing strategy to fit the unique needs of your business.

Emphasize and develop your brand and brand voice, tell your brand’s story, increase awareness, and maintain your brand's reputation.

Click on a service below to see the pricing options and details or download our services and prices PDF for more information.

Social Media Page Posting, Refreshing, & Management

Facebook Page Posting

Price

5 posts per week

$200

4 posts per week

$175

3 posts per week

$150

2 posts per week

$125

1 post per week

$100

Package Includes:

  • Posts scheduled to your business Facebook page
  • Unique content creation (images and copy) that you own and can use over and over again
  • Curated content (articles, etc.)
  • Product/service highlights
  • Cross-posting to 2 other social media platforms (as long at the content is the same) (and if posting to more than Facebook, a content management system (CMS) will be setup up, such as HootSuite, Buffer, CoSchedule, any fees incurred from the CMS system will be paid by the client)

Package Also Includes:

  • Email correspondence between client and McArdle Media
  • Optional monthly 20-minute phone call/Zoom meeting

Package DOES NOT Include (but can be added for an additional fee):

  • Ads (also known as Pay Per Click (PPC) Ads)
  • Community Management, Page Monitoring, Responding to comments and messages

LinkedIn Page Posting

Price

5 posts per week

$200

4 posts per week

$175

3 posts per week

$150

2 posts per week

$125

1 post per week

$100

Package Includes:

  • Posts scheduled to your personal LinkedIn page
  • Unique content creation (images and copy) that you own and can use over and over again
  • Curated content (articles, etc.)
  • Product/service highlights
  • Cross-posting to 2 other social media platforms (as long as the content is the same) (and if posting to more than LinkedIn, a content management system (CMS) will be setup up, such as HootSuite, Buffer, CoSchedule, any fees incurred from the CMS system will be paid by the client)

Package Also Includes:

  • Email correspondence between client and McArdle Media
  • Optional monthly 20-minute phone call/Zoom meeting

Package DOES NOT Include (but can be added for an additional fee):

  • Ads (also known as Pay Per Click (PPC) Ads)
  • Community Management, Page Monitoring, Responding to comments and messages

Instagram Page Posting

Price

5 posts per week

$200

4 posts per week

$175

3 posts per week

$150

2 posts per week

$125

1 post per week

$100

Package Includes:

  • Posts scheduled to your Instagram page
  • Unique content creation (images and copy) that you own and can use over and over again
  • Curated content (articles, etc.)
  • Product/service highlights
  • Cross-posting to 2 other social media platforms (as long as the content is the same) (and if posting to more than Instagram, a content management system (CMS) will be setup up, such as HootSuite, Buffer, CoSchedule, any fees incurred from the CMS system will be paid by the client)

Package Also Includes:

  • Email correspondence between client and McArdle Media
  • Optional monthly 20-minute phone call/Zoom meeting

Package DOES NOT Include (but can be added for an additional fee):

  • Ads (also known as Pay Per Click (PPC) Ads)
  • Community Management, Page Monitoring, Responding to comments and messages

Twitter Page Posting

Price

15 posts per week

$450

14 posts per week

$425

13 posts per week

$400

12 posts per week

$375

11 posts per week

$350

10 posts per week

$325

9 posts per week

$300

8 posts per week

$275

7 posts per week

$250

6 posts per week

$225

5 posts per week

$200

4 posts per week

$175

3 posts per week

$150

2 posts per week

$125

1 post per week

$100

Package Includes:

  • Posts scheduled to your business Twitter page
  • Unique content creation (images and copy) that you own and can use over and over again
  • Curated content (articles, etc.)
  • Product/service highlights
  • Cross-posting to 2 other social media platforms (as long as the content is the same) (and if posting to more than Twitter, a content management system (CMS) will be setup up, such as HootSuite, Buffer, CoSchedule, any fees incurred from the CMS system will be paid by the client)

Package Also Includes:

  • Email correspondence between client and McArdle Media
  • Optional monthly 20-minute phone call/Zoom meeting

Package DOES NOT Include (but can be added for an additional fee):

  • Ads (also known as Pay Per Click (PPC) Ads)
  • Community Management, Page Monitoring, Responding to comments and messages

Facebook Page Refresh

Price

Package Includes:

  • Banner/Cover Image
  • Profile Photo
  • Add links to your profile picture and cover photo (links to your website)
  • Description
  • Categories
  • Add CTA Button to cover photo
  • Follow
  • Call Now
  • Contact Us
  • Send Message
  • Learn More (website redirect)
  • Sign Up (email newsletter)
  • Complete story section
  • Pin an evergreen or important image to the top
  • Location info
  • Hours
  • Contact Info
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 75

Add On Service 

Content Starter Package

  • 10 Unique images created and scheduled via Facebook publishing tools (images that you own and can use over and over again)

$ 50

LinkedIn Page Refresh

Price

Package Includes:

  • Banner/Cover Image
  • Profile Photo
  • About
  • Contact Info
  • Headline
  • Current Position
  • Education
  • Location
  • Industry
  • Featured - Showcase your work by featuring your best posts, documents, media, and websites. (posts, articles, links, media)
  • Experience - detailed
  • Post - Updates about you and your professional life
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 75

Add On Service 

Content Starter Package

  • 10 Unique images created to be used on your LinkedIn (and/or other social media) (images that you own and can use over and over again)

$ 50

Facebook Page Management Package

Price

Package Includes:

  • 60 Minute Initial Strategy Call
  • 30 Minute Monthly Strategy Call
  • Monthly Content Calendar
  • Create & Schedule Content Posts
  • Creation of original branded images
  • Posting of curated content (including articles, etc.) 
  • Comment on Posts & Questions as needed
  • Respond to Direct Messages within 48 hours
  • Create a decision tree for FAQ

$550

Add On Services 

  • Inviting your friends to become Fans of your page (per 100 invites)
  • 10 FB Story images (created and posted)

$25

$60

Facebook Group Management Package

Price

Package Includes:

  • 60 Minute Initial Strategy Call
  • 30 Minute Monthly Strategy Call
  • Monthly Content Calendar
  • Create & Schedule Conversation Starter Content
  • Creation of original branded images
  • Posting of curated content (including articles, etc.) 
  • Member approval
  • Comment on Posts & Questions as needed
  • Create a decision tree for FAQ
  • Community rules 

$550

Add On Services 

  • Inviting your friends to become Fans of your page (per 100 invites)
  • Schedule monthly events inside group 
  • 10 FB Story images (created and posted)

$25

$75

$60

Social Media Starter Packages

Facebook Page Starter Small Business Package

Price

If you would prefer to manage your social media accounts yourself, we can set up your account and help get you started.

Package Includes:

  • Banner/Cover Image
  • Profile Photo/Logo
  • Add links to your profile picture and cover photo (links to your website)
  • Description
  • Categories
  • Add CTA Button to cover photo
  • Follow
  • Call Now
  • Contact Us
  • Send Message
  • Learn More (website redirect)
  • Sign Up (email newsletter)
  • Complete story section
  • Pin an evergreen or important image to the top
  • Location info
  • Hours
  • Contact Info
  • Upload 5 images (images you provide, that we create, or a combination of the two)
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 150

Add On Services 

  • Inviting your friends to become fans of your page (per 100 invites)
  • 30-minute Zoom Consultation Walk Through of Page

$ 25


$ 50

LinkedIn Page Starter Package

Price

If you would prefer to manage your social media accounts yourself, we can set up your account and help get you started.

Package Includes:

  • Banner/Cover Image
  • Profile Photo
  • About
  • Contact Info
  • Headline
  • Current Position
  • Education
  • Location
  • Industry
  • Featured - Showcase your work by featuring your best posts, documents, media, and websites. (posts, articles, links, media)
  • Experience - detailed
  • Post - Updates about you and your professional life
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 150

Add On Services 

  • 30-minute Zoom Consultation Walk Through of Page

$ 50

Instagram Page Starter Small Business Package

Price

If you would prefer to manage your social media accounts yourself, we can set up your account and help get you started.

Package Includes:

  • Banner/Cover Image
  • Profile Photo/Logo
  • Description
  • Contact Info
  • Upload 5 images (images you provide, that we create, or a combination of the two)
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 150

Add On Services 

  • 30-minute Zoom Consultation Walk Through of Page

$ 50

Twitter Page Starter Small Business Package

Price

If you would prefer to manage your social media accounts yourself, we can set up your account and help get you started.

Package Includes:

  • Banner/Cover Image
  • Profile Photo/Logo
  • Description
  • Contact Info
  • Upload 5 images (images you provide, that we create, or a combination of the two)
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 100

Add On Services 

  • 30-minute Zoom Consultation Walk Through of Page

$ 50

Facebook Group Starter Package

Price

Package Includes:

  • Banner/Cover Image
  • Profile Photo/Logo
  • About page completion
  • Categories
  • Pin an evergreen or important image to the top
  • Contact Info
  • Upload 5 images (images you provide, that we create, or a combination of the two)

$ 150

Add On Services 

  • Inviting your friends to become fans of your page (per 100 invites)
  • 30-minute Zoom Consultation Walk Through of Page

$ 25


$ 50

Email Marketing & Content Creation

Instagram Page Starter Small Business Package

Price

If you would prefer to manage your social media accounts yourself, we can set up your account and help get you started.

Package Includes:

  • Banner/Cover Image
  • Profile Photo/Logo
  • Description
  • Contact Info
  • Upload 5 images (images you provide, that we create, or a combination of the two)
  • Up to 1 round of revisions/feedback (further rounds may incur additional fees)

$ 150

Add On Services 

  • 30-minute Zoom Consultation Walk Through of Page

$ 50

Mailchimp

Price

Account Setup

  • Setup email signature information
  • Creation of website sign up link and form

$200

Email List Import

  • Import your current email list registrants (in compliance with anti-spam rules and regulations)

$100

Template Creation and Branding

  • Customization of email campaign with
  • Client’s color scheme
  • Branding
  • Logos
  • URLs
  • Email signature (if not already set up)

$150

Welcome Series

  • Creation of welcome email for new registrants
  • Creation of sign up link and form that initiate welcome email

$150

Onboarding Series (Lead Magnet Series)

  • Creation of onboarding series emails (up to 5 emails, additional charges for additional emails)
  • Trigger (signup) and delay setup (number of days)

$250

Email Newsletters

  • Creation of email newsletter
  • Scheduling of email newsletter
  • Price based on email newsletter size and duration (weekly, every other week, monthly, quarterly)

$100+

Monthly/Quarterly Service

  • List maintenance (imports, unsubscribes)
  • New campaign design and format
  • Content development and recommendations

$300+

Content Calendar Creation

Price

You want to create and post your own social media content, but you do not know where to start.

At McArdle Media, we can create a unique content calendar for you to follow.

Your content calendar will give you ideas of what to post when to post, and how often to post. Your calendar will include one month of content ideas.
  • Generic Calendar

$ 35
  • Calendar Specific to YOUR Industry

$ 55

Content Management System (CMS) Setup

Price

HootSuite 

  • fees for CMS system not included in price
  • CMS fees to be paid by the client
  • Fee approx. $29/month 
  • https://hootsuite.com/plans

$ 125

Buffer

  • fees for CMS system not included in price
  • CMS fees to be paid by client
  • Fee approx. $15/month
  • https://buffer.com/pricing/publish

$ 125

CoSchedule

  • fees for CMS system not included in price
  • CMS fees to be paid by client
  • Fee approx. $14-$29/month
  • https://coschedule.com/pricing

$ 125